Marketing management is considered a core function of businesses all across the globe. Business organizations rely upon marketing to enhance the sale of their products or services. With the benefits of the digital era, well-structured strategies are rewarding for a career in marketing. A career in marketing in Canada will provide you with a wide range of opportunities and a strong professional network. And due to the increasing demand for marketers in the country, your career is going to be rewarding in all aspects.
What are the job requirements for a marketing role in Canada?
For a marketing role in Canada, you need to acquire these 5 essential skills:
Analytical skills:
A marketing career is largely dependent upon the result of your strategic implementation of marketing strategies. The working of the strategies is assessed with the help of conversion rates, traffic results, changing trends in the market, etc. One needs to have a keen analytical approach to management for success.
Influencing skills:
A marketing employee needs to constantly interact with the consumers and potential customers. The success of the business comes with your influencing power.
Creative ability:
Creativity and boundless imagination decide the success rate of a business campaign. In every campaign, the marketing team needs to be innovative, unique, and interesting with their ideas to attract the crowd. They must be able to create brand awareness in people’s minds.
Also Read- Tapping Hidden Job Market in Canada
How well paid are the marketing jobs?
The compensations and perks in the career of marketing management in Canada are handsome. According to Canada’s standard remuneration, the pay scale starts from a minimum of C$37,725 for a Social Media Coordinator, which is an entry-level job offered. The starting salary of a marketing assistant is C$38,226 followed by the pay scale of C$40,000 for the designation of public relations coordinator. Marketing researchers and digital marketing managers are two of the highest-paid jobs in Canada. The initial pay range of a marketing researcher and digital marketeer is C$54,746 and C$63,000, respectively. To apply for the senior roles in marketing management, for instance in the digital marketing management team, one should have the required skill-sets.
In sectors, do the marketing jobs exist?
To build an efficient career in marketing in Canada, you need to learn about the various sectors where marketing opportunities are thriving. The banking, account, and financing sectors provide evergreen opportunities for building a marketing career. The three prime marketing hubs in Canada are Montreal, Vancouver, and Toronto. These three cities are blooming with diverse marketing agencies and companies in the country. The marketing companies are providing a huge scope for aspiring marketing managers, social media experts, and search engine optimization or SEO specialists. Once you acquire the demanded skill-sets for marketing jobs, you are good to go for your dream job hunt.